Bringing over eighteen years of experience with international brands, I create unique identities and craft distinct stories through elevated presentation across multiple channels to provide a richly textured brand experience. Whether working independently or leading a creative team, my core values are rooted in strong communication and collaboration with stake-holders and creative partners from ideation through execution.

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Based in New York City, it has been my privilege to collaborate and learn from the best. Beginning my professional career under the mentorship of Laura Genninger and David Ortega at STUDIO 191 in an intimate multi-disciplinary studio setting. Within my nine year tenure with the studio, I was introduced to the world of fashion and retail branding, the thorough process of building, communicating and maintaining distinct and compelling brand stories, and the rigor of editorial publication design—while sharpening my craft.

I gained agency experience working with world-class creative talent under the mentorship of Fabien Baron at Baron & Baron for seven years. Fabien's iconic style and razor-sharp vision refined my editing point and strategic voice. This experience allowed me the opportunity to work collaboratively with the drivers of the world's most visible brands to develop intelligent and stylish 360 campaigns across multiple categories, as well as build new brands from the ground-up.

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I experienced the nuance of working in-house under the creative vision of Gabriel Hendifar and Andrew Cinnamon at furniture and lighting studio APPARATUS. This opened my eyes to a new way of telling brand stories that went beyond the scope of traditional advertising and entered a realm that could only be described as a total work of art. Within my two year tenure with the company, I built and lead a new Art Department within the rapidly growing organization. Through establishing best practices that evolved to serve as a model for all departments, we were able to support Gabriel and Andrew's mission to create experiences and assets that transported clients to a world beyond their imagination.

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As someone who yearns to be challenged and evolve my perspective through learning new skills and forming new relationships, I look forward to welcoming new clients and creative partners—please, send me a note.